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Party Planning at Your Doorstep with The Effortless Affair

Party Planning at Your Doorstep with The Effortless Affair

While large, mixed events may be a ways off, it can still be a snap to celebrate your family’s big milestones this summer. New Jersey entrepreneur Michelle Shuey is bringing party planning to your doorstep with her party box delivery service.

Shuey is a mother from Glen Ridge and the founder of The Effortless Affair, a party planning service that specializes in children’s celebrations. From gender reveal parties to sweet sixteens, The Effortless Affair takes care of parties’ themes, decor, and execution.

During the coronavirus crisis, Shuey knew there must still be a way to help parents make birthdays perfect at home. Enter the party box, a one-stop station for everything you need to build a special day while staying safe!

The Effortless Affair’s party boxes contain all the basic building blocks of a great party. From a custom cake to colorful crowns, candles, balloons, and more, the party box makes a happy birthday a breeze.

In addition to helping parents, the party box also helps support local businesses. Cakes are sourced from female-owned West Orange bakery Willow & Olivia. Parents can even pick out a craft from a local business! These include play-dough kits from Montclair Mom, a ceramic paint project from Doin Dishes, or a pizza-building kit from Splurge Bakery.

To learn how to get your own party box, visit The Effortless Affair’s website.

For everything Garden State, keep up with HipNewJersey.com!


Photograph courtesy of The Effortless Affair.

Posted By

Bridget McAllister

Born and raised in Scotch Plains, Bridget McAllister studied Television, Radio & Film at Syracuse University before returning to New Jersey in 2019. With a passion for multimedia production and a background in nonfiction and journalism, she loves learning more about all that goes on in her home state. In her spare time, she enjoys drawing, painting, and writing for pleasure.

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