Tag Archives: gina la morte


Watch #HipNJ’s Top Fashionistas on HometowneTV

Throughout April, Hip New Jersey can be seen on HomeTowne Television®, a local cable station that reaches over half a million homes in the Garden State! You can watch #HipNJ every Tuesday at 9pm, every Wednesday at 11am and every Friday at 5pm.

Hosted from Trade by Gina La Morte in Montclair, this month’s episode features some of the Garden State’s top fashionistas. Guests include:

#HipNJ co-founders Maria Falzo and Lisa Marie Latino serve as the episode’s hosts.

HTTV is a local 501(c)(3) non-profit cable access station that broadcasts on Comcast TV 36 and Verizon TV 33. It serves as a hyper-local media outlet (broadcast and web) for immediate and surrounding communities. HTTV’s broadcast signal reaches parts of Essex, Morris, Somerset, and Union County— a total of 32 towns with a population of over a half a million.

Specific towns include: Berkeley Heights, Millburn/Short Hills, New Providence, Springfield, Summit, Bernards Twp, Chatham Boro, Chatham Twp, Cranford, East Hanover, Florham Park, Harding, Hillside, Kenilworth, Livingston, Long Hill Twp, Madison, Maplewood, Mendham, Mendham Twp, Morris Plains, Morristown, Mountainside, North Plainfield, Plainfield, Roselle Park, Scotch Plains, South Orange, Warren, Westfield, West Orange and Union Twp.

For more information, visit HometowneTV.org.

#HipNJ Visits Trade by Gina La Morte

#HipNJ’s Maria Falzo visited Trade by Gina La Morte to chat with Gina La Morte herself about the socially-conscious fashion company.

La Morte worked as a celebrity stylist before pursuing her philanthropic passions. “I wanted to take what was in my hands, which is fashion,” La Morte says, “and be able to do something good and give back.”

So, she created a handbag collection to support women and children who have been victims of trafficking and abuse. This collection has now expanded to fashion. “I wanted to create something special and meaningful.”

“I wanted to be able to define what a fashion experience is, person to person,” La Morte says of a customer’s experience at Trade. La Morte shows Falzo two of the handbags, called the “Butterfly” and the “Cocoon.” The “Butterfly” can be worn three ways and features Trade’s signature feather and fringe, made with recycled materials.

Trade uses the finest Italian leathers, all of which are semi-vegetable dyed. They always try to keep their collections as pure to the vision of sourcing local, and doing business with other ethical businesses that will support and employ women who have come out of life threatening circumstances.

You can watch his segment and other NJ Fashionistas all month long on Hometowne TV!

To learn more, click here.