Tag Archives: Snoop Dogg

Lisa Ascolese

Lisa Ascolese, The Inventress

New Jersey-based entrepreneur Lisa Ascolese, AKA “The Inventress”, stopped by #HipNJ’s studios to talk with our Maria Falzo about how she found invention success.

For more than 25 years, The Inventress has successfully invented, marketed and launched products on QVC, HSN, EVINE Live, ShopNBC, and continues to bring products to national department stores daily. She is the CEO and founder of Inventing A to Z, a product development company used to assist others who have the desire to create and develop their own product(s) from concept to fruition. Among the high-profile personalities she has worked with include Steve Harvey, #HipNJ’s own Gloria Gaynor, Jasmine Guy, Dionne Warwick, Snoop Dogg and many more!

“I’ve probably been inventing since I’m nine years old,” explained Lisa. “I was just coming up with solutions to issues I was having in using certain things.”

Lisa’s other passion is helping other women. Understanding the difficulties of inventing and entrepreneurship, Lisa was inspired to organize a program that is designed to help women inventors and entrepreneurs reach their goals through mentorship and financial guidance. Thus, she launched a non-profit organization called The Association of Women Inventors and Entrepreneurs or “AOWIE.”

Some of the most iconic products Lisa has successfully brought to market include:

LugEze BOWS
Spot your luggage with “eze!” These colorful bows tie easily to any suitcase or bag, and come four fun designs – red, denim, chevron, and animal print. LugEze BOWS are available in packs of 3-matching designer colors. ($24.95)

Sit-n-Fit
The portable gym you can take anywhere! Sit-N-Fit was created to increase the fundamentals of the human body without causing the stress of thinking what, when, where, and how to exercise. Sit-N-Fit gives you great resistance strength, toning arms, chest muscles, back, and shoulders. As seen on HSN, you can get your own for the affordable price of $34.95 at SitNFitWorkout.com.

Perfect Pocket Organizer
One of Lisa’s earlier products, a personal management tool called the Perfect Pocket Organizer, generated $6,000 in sales in less than six minutes (the duration of one QVC segment). The inspiration for this product came while Lisa was in her kitchen and realized there was no organization for her plastic lids. “I thought, ‘this is crazy! I’m an inventor, and I need to design something to keep them all in one space.'” These organizers come in three different sizes and can be hung all different ways.

For more information on Lisa, AOWIE, and to explore getting your own product or ideas started on the path to success, visit InventingAToZ.com.

July 4th 2018 Recap – Hip New Jersey

Another July 4th has come and gone!  Here is a list of some  unique Independence Day events around the state in #HipNJ

50 Star Fire Show Experience, Jersey City

Snoop Dogg was the headline performer for the Fifth Annual Jersey City 4th of July Experience. In addition, the festivity had a carnival, continuous entertainment, beer gardens, and food trucks. The show ended with the world-renowned fireworks company Grucci launching fireworks from multiple barges on the Hudson River.

Pier 13 Freestyle on the Hudson, Hoboken

Pier 13 Hoboken hosted the First Annual Freestyle on the Hudson. This event featured live Performances by TKA and George Lamond along with Musical Guests Anthony D, Anthony Pags and Anthony Dilauri.

Montclair 68th Annual July 4th Parade, Montclair

This year Montclair hosted its 68th annual July 4th parade with exciting performances and live entertainment. There was a parade followed by a Family Picnic in Edgemont Park and a fireworks display in the evening at Yogi Berra Stadium on the campus of Montclair State University.

Oceanfest, Long Branch

It is known as the biggest seasonal event on the Jersey Shore and regarded by some as the biggest in the entire state. Now on its 28th year, Oceanfest celebrated Independence Day with a wide variety of live performances, strolling entertainment and also magic shows. They ended off the night with another fireworks show that they claim is the best in all the Jersey Shore!

Morven Museum & Garden July 4th Jubilee, Princeton

In honor of Independence Day, Morven hosts an event to celebrate our American heritage. This year, the event included a meet and greet with George Washington and Annis Boudinot Stockton as well as demonstrations of early American domestic acts. In addition, people had a chance to create parade flags and pinwheels, listen to live bluegrass music and enjoy a variety of food trucks! 

Fourth of July Fireworks Spectacular – State Fair Meadowlands, East Rutherford

The State Fair Meadowlands had their Fourth of July Fireworks Spectacular at Met Life Stadium. They had a fireworks show visible from anywhere on the State Fair Midway. Live performances included The Steve Bayner Hypnotist show and the Extreme Illusions & Escapes. They also had pig racing, sea lions, a cycle circus, petting zoo and a variety of magic shows.

Summit’s 71st Annual Fourth of July Celebration, Summit

Summit’s Fourth of July celebrated 70 years with traditions including the Children’s Decorated Bicycle Parade and the Grand Fireworks Display. With the coming of another year, the Food Truck Festival was expanded and welcomed a variety of new vendors. Entertainment featured The Infernos on the main stage. Carnival rides and children’s entertainment also occurred into the night along with the opportunity to bounce all night long!

Fourth of July Fireworks Spectacular, Wildwood

Wildwood had their annual Fireworks Spectacular yesterday on the Pine Avenue beach. Visible from almost anywhere on the Wildwoods Boardwalk, it was a great time to enjoy the rides, games and stores along the boardwalk in between the special fireworks display!

Reading of the Declaration of Independence, Morristown

Morristown had their annual reading of the Declaration of Independence on the historic Morristown Green. There was also a sing-a-long with Gordon Thomas Ward, a musket salute and guided tours of a Colonial-era graveyard. 

Livingston’s 82nd Annual July 4th Celebration, Livingston

Finally, Livingston’s Celebration took place around Memorial Oval on Robert Harp Drive in Livingston, NJ. It included an Auto Show, Swim Karnival, Pony Rides and CBS-FM Music & Prizes. In addition, there was Pickleball, Cricket Game & Exhibition and KidZone Rides. They also offered family food and live bands in their Beer & Wine Café. They ended the night with their fireworks display.