Tag Archives: trendy

Fall Fashion with Priya Virmani

Fall Fashion with Priya Virmani

#HipNewJersey’s own Lisa Marie Latino had the pleasure of shopping with Garden State fashion guru, Priya Virmani! Virmani and Lisa took a trip to Bloomingdale’s Short Hills Mall, where Lisa was styled in the latest fall fashion trends! 

Priya Virmani is the founder of Privée by Priya , which is her style studio, created to help you build your ideal wardrobe. They also help with styling for special occasions, like birthdays, holidays, corporate events, photo shoots, etc. 

Virmani is a proud NJ resident who has always had a passion for fashion! When she was younger, she’d save up all of her allowance just to buy new clothes, and when she couldn’t, she’d take her sisters and create different looks mixing the clothes she had.

For most of Priya’s life, fashion was just a hobby. She went to college, got an MBA, got married, and had two daughters. She worked at a large bank for over ten years and then spent a few more years working in NYC. She also spent five years in Paris, the #1 place for great fashion! Today, she has turned her fashion hobby into a business!

As Priya styled Lisa, she focused not only on trends, but comfort and affordability as well. This is what being a “mixmaster” means. Bloomingdale’s is running the Mixmasters Campaign, where you mix high end brands with low end brands, as well as feminine fashion with comfortable fashion, i.e, a dress and sneakers!

Priya had Lisa rocking snake print, the “chunky sneaker” or “dad sneaker“, plaid, the “midi dress” and the “belt bag” which are all “in” right now and perfect for the season. As you can see, Priya really has an eye for fashion! What I love about her is the fact that she feels “anything goes” when it comes to fashion. She says fashion has no rules!

Make sure you contact Privée by Priya for your next big event. You’ll be sure to turn heads!

Kingpins Show Presents: Trend

#HipNJ had the pleasure of attending Kingpins exclusive fashion presentation in NYC, Denim Trends, for their S/S 2019 season! The event featured an installation of garments using in-season fabrics, and we were nothing short of impressed at all the gorgeous looks we could find!


A view of the simultaneously gorgeous & edgy setup.

Boutique Bazaar: The spotlight on the Middle East that drove last season’s fascination with re-worked Arabic typefaces further evolves this season to drive a more sophisticated, sun-bleached desert-inspired summer story. Time-worn textiles marry with ultra-faded indigos, cementing this as the season’s true vintage denim theme. Explore authentic artisanal crafts and techniques including border prints, Islamic geometric, hand-loomed blanket stripes & tufted surfaces.”

Shirt: Aruind, Pants: Cazik

Summer Goth: The Noughties is the new era everyone is drawing inspiration from, due to the recent obsession with the near-nostalgia. Maligned subcultures of the decade collide: emo-heroes such as Marilyn Manson & trash-fashion icons Paris Hilton and Ed Hardy mix with Y2K race references to create a new susubversive anti-cool look. Tap into musical genres of the era, including nu-metal, goth and grunge to influence both styling, detail and surface. Punched and deconstructed denim is paired with bootlegged metal typefaces and patches, S&M gothic detailing and grunge-inspired destroyed plaids.”

Our favorite presentation we came upon (among the many!) was by Amy Leverton of Denim Dudes.

Denim Dads: Just when you thought it couldn’t get any more normal…Drawing inspiration from the mundane, this story evolves from the anti-fashion movement epitomized by norm core & athleisure. Taking elements of last season’s youth-driven sports-casual styling & mixing it with sensible apparel, Denim Dads encompasses a look that references suburban middle-aged dad style. This is a story all about wardrobe essentials: the regular 5-pocket jeans, the practical cagoule, the ugly sneaker, the blazer, and the basic tee.”

We definitely recommend perusing Kingpins’ website – you might find some inspiration!

Bloomingdale’s Fall Fashion Preview

#HipNJ attended a  fall fashion preview with Bloomingdale’s Short Hills and Dawn Del Russo at #ShortHillsMall.

Dawn gave some extraordinary fall fashion tips and showed us a ton of up-and-coming styles. Check them out below.

1. You NEED a bomber jacket this fall!bomber

2. Bow blouses are in.bloom6

3. These leather skirts will definitely be making an appearance in our closets.skirts

4. You can easily dress up or down a velvet blazer, especially in the luxe color of the season- wine!bloom7
5. Check out these pink velvet pumps, courtesy of Sarah Jessica Parker!bloom5
6. You can never have enough velvet. Don’t believe us? Check out this high-neck velvet dress.bloom2
7. Want to have some fun this fall? Animal print and cut-outs are the way to go!bloom4
8. Faux-fur is back in a big way!bloom

Dawn Del Russo is a celebrity on-air fashion & lifestyle expert. She is the CEO of the trendy Bella Dawn boutique and author of 101 Glam Girl Ways to an Ultra Chic Lifestyle.

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